New Releases in the Beverage Industry

From gin fizz to watermelon kombucha, the beverage industry has seen a surge of new launches recently. In this article, we’ll take a look at some of the latest releases from around the globe.

Tequila Duo: Angel and Devil

Tequila Cayéya has announced the expansion of its single-barrel tequila portfolio with the release of two limited-edition tequilas - “El Diablo’s Elixir” and “The Spirit of an Angel.” These tequilas are a part of the brand’s Devils vs. Angels themed release, with only 1,200 bottles of each expression available.

Limited edition tequilas from Tequila Cayéya

Watermelon Kombucha

South London’s MOMO Kombucha has launched a Watermelon Kombucha (RRP £4.50 per 330ml glass bottle) with Natoora. The unfiltered kombucha blends perfectly with Sentinel Watermelon, resulting in a burst of ‘sweet, fruity flavor perfectly balanced by the classic zingy tones of kombucha.’

Refreshing watermelon kombucha from MOMO Kombucha

New Summer Launch for Niche

UK brand, Niche Cocktails, has teamed up with Bullards Gin to launch Summer Pudding Gin Fizz. Embodying the spirit of the British Summer, the collaborative canned cocktail, Summer Pudding Gin Fizz (8% ABV) is a delicious fusion of fruity sweetness and botanical elegance, with flavors of ripe berries, and delicate hints of vanilla and subtle spices.

Summer Pudding Gin Fizz, a refreshing collaboration from Niche Cocktails and Bullards Gin

De La Calle Tepache

De La Calle - a tepache brand bringing a ‘modern, Mexican twist’ to the US better-for-you soda category - debuts a new look. The drink caters not only to the large set of consumers looking for healthier beverages but also to the growing Hispanic consumer base, expected to reach 22% by 2028, and with buying power projected to exceed $2.5 trillion in the next two years.

De La Calle’s new look, bringing a modern twist to the tepache category

Eva Longoria’s Tequila Launches in France

Casa Del Sol, a luxury sipping tequila co-founded by Mexican-American actress, producer, director, and entrepreneur Eva Longoria, is launching in France. The spirit made its debut as the official spirit partner of Vogue100 and Vogue World Paris, the celebration of French fashion and sports at Place Vendôme, and now distribution is rolling out in Paris and the South of France (including St. Tropez, Aix-en-Provence, Cannes, and Nice).

Casa Del Sol, a luxury sipping tequila co-founded by Eva Longoria

Pax Cocktail Sachets

Pax - a ‘zero guilt, delicious, 0g sugar, no junk cocktail and mocktail’ brand - launches in the US. The cocktails come in a convenient pre-portioned sachet form: drinkers simply add sparkling water and stir with a spoon to create their cocktail.

Pax cocktail sachets, a convenient and healthy way to enjoy your favorite drinks

Limited Edition Nescafe Affogato Kit

Coffee giant Nescafe is launching a limited-edition Nescafe Affogato Kit in advance of National Ice Cream Day (July 21). Inspired by TikTok’s recent affogato craze with nearly 24K+ videos and 400M+ views, this classic Italian dessert consists of a shot of hot espresso poured over vanilla gelato or ice cream.

Nescafe Affogato Kit, a limited edition release for National Ice Cream Day