Risen From the Mist: McDowell’s & Co Redefines Indian Single Malt Whisky
The unveiling of McDowell’s & Co Distiller’s Batch Indian Single Malt by Diageo India has set a new standard in the realm of Indian spirits. Nestled in the picturesque Nashik Valley within the Sahyadri mountain range, this single malt whisky captures the essence of its unique surroundings. Crafted with precision and a dedication to excellence, this liquid masterpiece showcases the artistry and luxury of Indian whisky making.
A New Dawn in Indian Single Malt
The debut of McDowell’s & Co Distiller’s Batch Indian Single Malt heralds a transformative era in the Indian whisky landscape. With a limited release of only 6000 bottles, this triple cask whisky undergoes a meticulous maturation process in Ex-Bourbon, Virgin Oak, Cabernet Sauvignon, and Shiraz casks, imparting a distinctive vintage character. The nose reveals a symphony of vanilla, fresh fruit, citrus, and spice, while the palate offers a velvety richness with complex layers of sweet wood and fruity flavors, culminating in a mellow-sweet and lingering finish.
Capturing the Spirit of the Sahyadri Range
The design of McDowell’s & Co Distiller’s Batch Indian Single Malt pays homage to the Sahyadri mountain range. Inspired by the misty environs of the Nashik Distillery, the packaging features deep purple tones and veiled peaks, reflecting the vibrancy and mystique of the region. The label design, adorned with golden accents and a map of the wine region, encapsulates the essence of the mountains and the terroir where the whisky is crafted.
A Legacy of Excellence
Founded 125 years ago, McDowell’s and Co has been a pioneer in the Indian alco-bev industry, synonymous with quality and fine spirits. The collaboration with Design Bridge and Partners for the bottle and packaging design underscores the brand’s commitment to storytelling and innovation. By introducing a sophisticated and premium Single Malt Whisky, McDowell’s & Co celebrates India’s rich heritage in whisky making and sets the stage for a new chapter in the brand’s legacy.
Crafting a Bright Future
The launch of ‘McDowell’s & Co Distiller’s Batch Indian Single Malt’ signifies a bold step towards reinventing the Indian spirits landscape. With a focus on hyperlocal ingredients and craftsmanship, the brand aims to redefine drinking experiences for consumers. This inaugural release is a testament to the brand’s dedication to quality, luxury, and rarity, embodying the pinnacle of Indian whisky craftsmanship.