Heaven Hill Distillery Launches Grain to Glass: A New Era in Whiskey Production
Heaven Hill Distillery, a renowned Kentucky-based distillery, has announced the launch of Heaven Hill Grain to Glass, a new collection of Kentucky Whiskeys that embodies the distillery’s commitment to quality, sustainability, and craft. This innovative line of whiskeys is the result of a unique partnership between Heaven Hill and Beck’s Hybrids, a family-owned seed company based in Indiana.
Image: Heaven Hill Grain to Glass
The Grain to Glass concept began over eight years ago, when Heaven Hill Executive Chairman Max Shapira envisioned a whiskey that would showcase the distillery’s dedication to quality and transparency. This vision led to a partnership with Beck’s Hybrids, which provides the unique corn seed varietal used in the Grain to Glass mashbills. The chosen corn seed is then grown by Peterson Farms, a multi-generational family farming company, on one of two sites in Nelson County, Kentucky.
“Over the course of nearly 90 years, since the founding of Heaven Hill by my dad and his brothers, we have always been cognizant of viewing our business from the long term, developing products that fit into this broad vision,” said Heaven Hill Executive Chairman Max Shapira.
The initial launch of Heaven Hill Grain to Glass features three new mashbills: a Bourbon Whiskey, a Wheated Bourbon Whiskey, and a Rye Whiskey expression. Each whiskey is crafted with a focus on quality and transparency, with details of the specific corn seed varietal, mashbill, distillation, and release years featured on the label.
Image: Heaven Hill Grain to Glass Label
The Bourbon and Wheated Bourbon Whiskeys feature mashbills with higher secondary grain content than Heaven Hill’s traditional Bourbon mashbill and Wheated Bourbon mashbill. The Kentucky Straight Bourbon Whiskey expression is bottled at 107 proof, comprising 52% corn, 35% rye, and 13% malted barley. The Kentucky Straight Wheated Bourbon Whiskey expression is bottled at 121 proof, made with 52% corn, 35% wheat, and 13% malted barley. The Kentucky Straight Rye Whiskey expression is bottled at 123.2 proof, featuring a higher rye content than Heaven Hill’s traditional Rye Whiskey mashbill, consisting of 63% rye, 24% corn, and 13% malted barley.
“Working with Beck’s and Peterson Farms to create Grain to Glass has been an incredible experience,” said Master Distiller Conor O’Driscoll. “We’re proud to have crafted an innovative product – taking it from seed to aged liquid – while still remaining true to the values and legacy of Heaven Hill Distillery.”
The focus on transparency in the Heaven Hill Grain to Glass line extends beyond its local ingredients. The label on each bottle features details of the specific corn seed varietal utilized from Beck’s Hybrids, the unique mashbill, as well as the distillation and release years. The illustrations include a blueprint of Bernheim Distillery, along with custom designs depicting the importance of farming tradition and innovation.
Image: Heaven Hill Grain to Glass Bottle
The bottles are 700ml, perfectly poised for international expansion in the future. With Heaven Hill Grain to Glass, the distillery continues its legacy as one of the foremost American Whiskey producers, cultivating the traditions and history of America’s Native Spirit with its fierce independence, passionate family ownership, dedication to quality, and thoughtful innovation.