A New Chapter for Coopers: The Ultimate Australian Beer Experience

Coopers Brewery has officially unveiled its highly anticipated new facility in South Australia, marking a remarkable leap for one of Australia’s most celebrated independent breweries. This monumental $70 million project is set within Adelaide’s Regency Park and promises to curate an immersive experience dedicated to both beer enthusiasts and newcomers alike. Visitors can now indulge in a unique blend of craft beer and whisky at Coopers’ latest venture—a historic first in the company’s 162-year journey.

The grand opening of Coopers’ new brewery in South Australia

Situated conveniently adjacent to the existing brewery, the new site is designed to be the quintessential Australian beer experience. It features an eclectic lineup of amenities including a restaurant, three bars, an expansive outdoor plaza, a state-of-the-art tasting room, a microbrewery, and a whisky distillery, complemented by a vibrant interactive history display and guided tours for those curious about the brewery’s rich legacy.

Managing Director Dr. Tim Cooper expressed pride in this innovative initiative. “Coopers is very proud to have created a highly unique and immersive experience that ultimately celebrates the very best of Australian beer. We look forward to welcoming visitors from across Australia and overseas into our new home,” he stated. This new venue not only aims to enhance the appreciation for craft brewing but also opens the door for Coopers’ foray into whisky production, with custom-made stills sourced directly from Scotland to facilitate this new venture.

Crafting a Unique Experience

The project underscores Coopers’ commitment to progressive brewing and distilling practices while promoting local hospitality. The facility includes a microbrewery that allows for experimentation with various craft beer styles, which will be available exclusively to visitors for tasting. This dedication to innovation is critical, especially as the glazing of modernity continues to shape the brewing landscape.

The convivial space is designed to accommodate up to 400 guests, making it a perfect venue for special gatherings. The beer-inspired menu curated by renowned hospitality professional Peter Morelli, who leads the 24-member team dedicated to creating an unforgettable experience, further enriches the visitor’s enjoyment.

“At the same time, our brewing and distilling team is focused on the opportunities that will emerge from the on-site microbrewery and whisky distillery,” said Dr. Cooper, emphasizing the cornerstone of a unique offering that will surely allure whisky lovers.

With this ambitious project, Coopers holds the promise of not just enhancing its standing as one of Australia’s largest family-owned breweries, but also as a fresh contender in the whisky market—a category that has seen a resurgence in popularity among both connoisseurs and casual drinkers. The establishment aims to contribute to the rapidly evolving whisky landscape within Australia.

The Grand Unveiling

The official opening ceremony brought together industry leaders, the Cooper family, and dignitaries, including South Australian Governor, Her Excellency the Honourable Frances Adamson AC, who officiated the event. The atmosphere buzzed with excitement as attendees celebrated the blending of innovation and traditional craftsmanship that the new facility exemplifies.

The doors of Coopers’ new home will open to the public on August 28, offering a tantalizing opportunity for everyone to explore firsthand the groundbreaking intersection of brewing and distilling. This remarkable initiative not only sets a new precedent for beer and whisky tourism but also revitalizes local engagement and supports the community’s economy.

Showcasing the art of craft brewing

This new chapter for Coopers signifies a noteworthy evolution within Australia’s brewing and hospitality sectors, and insiders anticipate that it will be a catalyst for a growing appreciation of local craftsmanship and regional flavors in both beer and whisky.

As the iconic brewery embraces this exciting venture, one can only imagine the potential flavors and experiences that await. From artisan crafted beers to finely distilled whiskies, Coopers is poised to captivate both the born-and-bred Australians and visitors traversing the globe. Whether you’re a beer connoisseur or just keen on discovering new tastes, Coopers’ Regency Park promises a journey through the heart of Australian brewing tradition with a contemporary twist.